Friday, January 9, 2009

Googlization - Tracking results

Placing your website pages on top in organic search for core keywords will bring more traffic and increase the revenue. There are many parameters such as Title, URL, Heading, in-bound links etc. decides the position of a website page in organic search.

With a Sensible
  • Keyword rich content with W3C compliance
  • Internal linking structure
  • Right incoming links
  • Title Tags & Meta Best Practices
  • Website Architecture Optimization
  • Search Engine Submission
  • Proper Image Optimization
we can make our webpages top in all the search engines.

Write pages for USERS not for search engines. By changing the content alone, you can not bring our pages to the top. Proper usage of keywords in the content plays a role in bringing the page to the top.

Change the content regularly and monitor the webpages for the targeted keyword position will help you in improving the position. If there is any negative impact, play with the changes made and ensure that your page is coming at the top.

Some of the other (indirect) factors that helps the keywords position are
  • Less Page size and Loading time
  • Less Number of DNS requests
  • Make fewer HTTP request
  • Add expires header
  • Enable compression in the server
  • Put CSS at Top
  • Put Scripts at bottom
  • Minify JS
  • Redirections

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